Welcome to wipp’s blog
WIPP is a non-profit organization run entirely by volunteers who work in the periodical publishing industry. We are dedicated to helping women in print and online magazine publishing support each other, develop leadership skills, balance professional and personal interests, and foster growth for independent publications by and for women. Read our blog posts, visit us at our other online locations, and become involved. Learn more about membership.
July 20, 2009
The Society of Successful Women Event

The Society of Successful Women is throwing a Sapphire Mixer on Tuesday, November 17, 2009 in Tampa, FL. Attendees will meet some of the most amazing professional women in the Tampa Bay area and discover why The SSW was recently named the leading organization for women in business.
This event includes opportunities to showcase your business and even appear in the organization’s magazine. The cost is only $20 and all proceeds benefit The Society of Successful Women.
To learn more about this event or to RSVP, click here.
Add comment November 4, 2009
Good News About Magazines
Itching for some good news about the magazine industry? We’ve got you covered.
Add comment November 4, 2009
FREE Blogging Event

On November 17, 2009 the Association for Women in Communications presents “Blogging Real Time—A Free Presentation for Communicators.” This two and a half hour event held in West Caldwell, NJ will provide insider blogging tips on how to attract readers, identify and target audiences, and make blogging fun and profitable.
One of the program’s speakers is former New York Times columnist and creator and co-owner of Baristanet website and blog Debra Galant. Learn how to enhance your blogging skills and register today.
Add comment November 1, 2009
A New Period

Women in Periodical Publishing is a mouthful. The decision by the board to create our first new image in eleven years was preceded by many discussions about our name and who we are. Is periodical relevant? What does it mean to publish and how does a professional get that way? This organizational soul-searching is likely to continue, so we went ahead, kept our long name and gained a more complete graphic identity to express the depth and diversity that is behind it. Women in periodical publishing is a mouthful, but a name is only one of the tools we use. We hope our new look still says something about our work and our mission. Join wipp, and together we will lead an industry organization and an industry into another decade.

Look for our mark online
Just like you, wipp will make statements periodically, support those who publish regularly and always encourage other women to speak, write, edit, illustrate, design, proof, print, distribute, market, read, lead, and to do those things often.
We give thanks for the fine work on our new look to super designer, Dorothy Marschall of Marschall Design.
Add comment October 31, 2009
Workshop in Periodical Publishing
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On November 18, 2009 the Periodical Publishing Association will provide a one day event in London for editorial and production teams in periodical publishing. At “Managing the Digital Workflow – A Workshop for Production and Editorial Teams,” delegates will receive expert advice on how to avoid costly mistakes and increase digital workflow.
Also, don’t miss Jonathan Moore, Digital Manager of Condé Nast Publications when he presents PPA’s best practicing guidelines for digital workflow. If you work in editorial or production in periodical publishing or if you want to learn something new in the industry, register today!
Add comment October 30, 2009
Reading for Teens

What are teens reading these days? In the October 26, 2009 issue of Publishers Weekly, the cover story “What Do Teens Want?” explores what kinds of books draw teens away from watching MTV and reality shows. Here’s an interesting look at the growth in the teen book category. However, I couldn’t help but wonder about magazine/periodical publishing.
Getting teens to read is a chore and congratulations to any parent whose teenager reads for pleasure. My own mum once told me, “When you were in high school, you could have been interested in reading anything and I would have encouraged it. So long as you were reading, it was fine.”
I’m curious as to what my fellow members at WIPP think. Do you think magazine/periodical reading should have been addressed in this article? Do you think parents should be happy that their kids can’t wait for the latest issue of Seventeen or Rolling Stone to hit stands? Most of all, would you call a teenager a reader even if the pages he/she turns are glossy and illustrated?
You can read the article by clicking here.
Add comment October 28, 2009
Connect with the Most Influential Women in Business at PINK’s 5th Annual Empowerment Series!
PINK’s extraordinary Fall Empowerment series is comingto a city near you! Learn from the most powerful women in business in intimate, discussion-driven events. Choose from breakout sessions on Finance, Marketing, Leadership, and Balance.
San Francisco*
October 28
Atlanta
November 6
New York
November 9
* A few spots are available to WIPP members for $50. Contact Bridget Cody at bcody@pinkmagazine.com to receive your special WIPP discount.
Don’t miss this event. Register today!

Add comment October 27, 2009
FREE Business Journalism Webinar!

Taught one hour each day, from December 7-11, the interactive course sponsored by the Donald W. Reynolds National Center for Business Journalism at Arizona State University covers the nuts and bolts of setting up a business from legal and accounting questions to branding and marketing yourself.
A highlight of the week is a live chat held by Joe Grimm and five successful business journalists turned entrepreneurs. Even if you have no plans to go into business for yourself, you will benefit from learning how to brand yourself in your current job.
Add comment October 23, 2009
SXSW: Music, Media, and More
Where can you hear original music from around the world, see great indepedent films, and learn about new technologies, all in one place? At none other than SXSW, one of the most popular creative festivals around. So gather a group of friends and prepare to head to Austin in March 2010 for an experience you won’t forget.
SXSW Interactive (a WIPP partner) features five days of compelling presentations from the brightest minds in emerging technology, scores of exciting networking events hosted by industry leaders, and an unbeatable line-up of special programs showcasing the best new websites, video games, and startup ideas the community has to offer.
Join SXSW in March for the panels, the parties, the 13th Annual Web Awards, the ScreenBurn at SXSW Arcade, the Film and Interactive Trade Show and Exhibition, Microsoft BizSpark Accelerator at SXSW and, of course, the inspirational experience that only SXSW can deliver. Register today to save $100 off the walkup price!
Add comment October 22, 2009
Meet & Greet in SF on Oct 27
WOMEN IN PUBLISHING are you eager to meet and talk shop with other women who truly understand your work?
Get ready to restart your engine! Grab a friend or two and join other dynamic women who are still excited about working in publishing. Enjoy a nice glass of wine, make some new connections, and get the latest news about the fabulous speakers signed up for the WIPP Women’s Leadership Conference in January. We have lots of new things happing so come hear about it and have fun with your friends in publishing.
WIPP’s Meet & Greet in San Francisco
The Press Club
20 Yerba Buena Lane (corner of 3rd Street)
(415) 744-5000
Tuesday, October 27
7-9 p.m.
THIS EVENT IS FREE but please tell us you are coming. RSVP to Kim Olson at [ko at kimberlyolson dot com] to get your name on the guest list. If you are a LinkedIn member join WIPP’s LinkedIn Group and RSVP HERE.
Make sure to follow WIPP on: Twitter | Facebook | LinkedIn: | wipp.net
Add comment October 17, 2009